Who should attend?
Marketing Communications Managers, Marketing Managers, Advertising Managers, Public Relations Specialists, Project & Brand Managers and anyone directly related to marketing communications planning and evaluation.

Move your career forward with e-marketing success!

One of the great challenges for marketing communications people is trying to make the transition from traditional marketing communication vehicles like trade magazine advertising and trade shows to real-time, two-way communications brought on by the Internet. This seminar looks at “just-in-time” communication planning and execution to deliver targeted programs that link customers and sales activity together.

Learn how consumer oriented companies such as Apple, BMW and Disney, as well as B2B companies like Schlumberger and Verizon, have effectively married traditional marcom strategies with e-marketing technologies to garner measurable successes.

Now’s Your Chance to Enroll and Save!